Fender NEW Squier® Contemporary Series Gets High-Performance Refresh & ‘68 Custom Amplifiers Range Expanded

Squier® Contemporary Series

In response to a growing market abuzz with new players inspired in part by the 2020 Fender Play Through initiative, Fender is introducing several updates to the entry-level Squier® guitar lineup in 2021 including an all-new batch of models in the Contemporary Series. Perfect for the player seeking enticing high-performance features and bold aesthetics, the Squier Contemporary Series offers value-packed modern remixes of familiar Fender platforms.

These new models all feature modern-voiced Squier SQR™ pickups, rich-looking roasted maple necks for optimal stability, sculpted neck heels for improved hand comfort all the way to the upper frets and painted headstocks with chrome logos for a super-premium look. Select new models include unique pickup configurations and coil-tap switching for single-coil tones, black hardware for a stealthy aesthetic vibe and premium components including a tremolo system by Floyd. 

New Squier® Contemporary Series Models include: 

• Squier® Contemporary Stratocaster® Special 
• Squier® Contemporary Stratocaster® Special HT
• Squier® Contemporary Stratocaster® HH FR
• Squier® Contemporary Telecaster® RH
• Squier® Contemporary Jaguar® HH ST

See them in action HERE, HERE and HERE.

’68 Custom Amplifiers

Fender’s ‘68 Custom range has become an extremely popular amp series for guitarists who love classic Fender sounds. This month, Fender expands that range with the addition of the ‘68 Custom Vibro Champ Reverb and ‘68 Custom Pro Reverb.

At just 5 watts, the original Vibro Champ was famous for classic Fender tremolo, tube sparkle and killer grind at a reasonable level. The ’68 Custom Vibro Champ Reverb improves on this classic amp by adding hall reverb and using a larger 10” speaker for increased low end. These additions make this little wonder perfect for rehearsal, home recording and even small gigs. 

The new '68 Custom Pro Reverb takes its cues from the original 40-watt model, improving its portability and tonal flexibility, resulting in an upgraded amp that is the perfect size and volume for almost any gig.

See them in action HERE & HERE.

ABOUT FENDER MUSICAL INSTRUMENTS CORPORATION: 
Since 1946, Fender has revolutionized music and culture as one of the world’s leading musical instrument manufacturers, marketers and distributors. Fender Musical Instruments Corporation (FMIC)–whose portfolio of owned and licensed brands includes Fender®, Squier®, Gretsch® guitars, Jackson®, EVH®, Charvel® and Bigsby®–follows a player-centric approach to crafting the highest-quality instruments and digital experiences across genres. Since 2015, Fender’s digital arm has introduced a new ecosystem of products and interactive experiences to accompany players at every stage of their musical journey. This includes innovative apps and learning platforms designed to complement Fender guitars, amplifiers, effects pedals, accessories and pro-audio gear, and inspire players through an immersive musical experience. FMIC is dedicated to unlocking the power of musical expression for all players, from beginners to history-making legends. In 2021, Fender celebrates 75 years of giving artists "wings to fly," carrying on the vision of its founder, Leo Fender, and connecting players through a shared love of music.